International Promotions is excited to share an Excellent Placement for Polar Seltzer in Peacock’s The Office spin-off, The Paper!
As Ned and his team meet with his connection from the Toledo Police Department, cans of Polar Seltzer are prominently displayed near the food service station. The cans are front and center throughout the scene and receive excellent exposure, giving the brand a natural presence in the workplace setting.
The placement fits right into the everyday environment of the series, making Polar Seltzer feel like an authentic part of the scene while still giving the product strong visibility.

This placement has already generated more than 2.1 million impressions, with more to come!
Want your brand featured naturally in hit television series and streaming content? Reach out to International Promotions and let us secure placements like this for you.