International Promotions is excited to announce an Excellent Placement for Ben & Jerry’s in the BET+ drama series The Family Business.
In the episode “More Than Meets the Eye,” Cornelius motivates Bobby “The Beast” Boyd as he prepares to begin his training. During this moment, multiple pints of Ben & Jerry’s are clearly visible on the bedspread, creating a bold and unexpected visual that stands out within the scene. The placement feels natural while adding a fun contrast to the intensity of the moment.
This on-screen exposure has already generated more than 400,000 impressions, with additional views expected as audiences continue to stream the series on BET+. Looking to place your brand in memorable scenes that audiences notice? Reach out to International Promotions and let’s make it happen!