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The Power of Product Placement: Not Just a One-Time Hit

Even months after release, the impact of a strong product placement continues to grow. Views keep increasing, shares are ongoing, and the brand remains part of the cultural conversation. This is the strength of well-executed product placement. It’s not just a one-time boost, it’s a long-term investment that keeps working

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Placement of the Week: WD-40 x Amazon Prime’s Ballard

International Promotions just confirmed an excellent hands-on placement for our client WD-40 in the Amazon Prime drama series Ballard. In Season 1, Episode 4, “Landmines,” the iconic household brand makes a subtle yet effective appearance that adds authenticity to a key investigative scene. As Rawls inspects a home tied to

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Placement of the Week: Pacifico x Amazon Prime’s Ballard

International Promotions just confirmed an excellent hands-on placement for our client Pacifico in the Amazon Prime original drama Ballard. In Season 1, Episode 1, “Library of Lost Souls,” the Pacifico brand makes a memorable appearance in an emotional, character-driven scene. As Ballard sits down to catch up with her grandmother

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Placement of the Week: McLaren x CBS’s S.W.A.T

International Promotions just confirmed an exciting placement for McLaren in the hit CBS drama S.W.A.T. In this fast-paced episode, packed with action and intrigue, the Flux Green Artura Spider is woven into multiple key scenes, adding speed, style, and high-performance energy to the story. The placement begins with a verbal

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Placement of the Week: Corona x Universal Pictures’ Fast X

International Promotions recently secured a high-octane placement for Corona Extra in Universal Pictures’ action blockbuster Fast X. Known for its iconic family barbecues and adrenaline-filled storytelling, Fast X provided the perfect setting for multiple hands-on and highly visible Corona Extra moments. Altogether, the brand received over two minutes of screen

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Placement of the Week: Corona Extra x Sony’s Bullet Train

International Promotions proudly delivered a cinematic win for Corona Extra in Sony Pictures’ action-packed blockbuster Bullet Train. During a striking flashback scene introducing The Wolf, a Corona Extra bottle gets the spotlight alongside cartel leader El Saguaro. The bottle receives 5 seconds of excellent hands-on exposure and logo visibility as

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Placement of the Week: McLaren x BET+’s Family Business

International Promotions just confirmed an excellent placement for McLaren in the BET+ original series The Family Business: New Orleans. In Season 1, Episode 8, “Burn, Nola, Burn,” a striking red McLaren GT commands the screen in a dynamic scene that puts the brand front and center. The McLaren logo is

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